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Video Game Advertising has become a lucrative market for companies who want to target the people who have cut their time spent watching TV or listening to radio. Surprised! I am talking about gamers here. A recent survey has shown that a quarter of US gamers have cut the time spent watching TV and a fifth more will be following in their footsteps. There are many people who become too engrossed in video games and can spend hours, playing video games.
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